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Study BBM - Fashion Merchandising

UNIT I : Introduction to textiles-apparels and made ups-classification of apparels-structural changes in apparel industry-introduction to fashion merchandising-definition and concepts-scopes of fashion merchandiser-traits of merchandiser-responsibilities of fashion merchandiser. UNIT II : Fashion terminology-fashion cycle-factor affecting fashion-fashion adoption theoriescreative process-elements and principles of design-styling direction-product development of knitted and woven garments. UNIT III: Material sourcing-factors affecting sourcing decisions-sourcing options-buyer seller negotiations-preparation for negotiation-sample preparation-story board-meeting phasepost negotiation control. UNIT IV: Costing and pricing strategies-pricing policies and decisions-pricing and fashion cyclecosting principles-costing for woven and knit garments. UNIT V: Supply chain management in apparel industry-quality-consumer perception of qualitystandards and specification-responsibilities of merchandiser for quality control-inspection and sampling procedure.





BBM Subjects


Accounting For Retail Organisations
Business Communication
Business Economics
Business Ethics Corporate Responsibility
Business Law
Customer Relationship Management
Fashion Merchandising
Financial Management
Human Resource Management
Industrial Psychology
Insurance Principles and Practice
Management Information System
Management Process
Marketing Management
Mathematics
Mathematics for Mgt
Merchandise Management
Principles of Management Organisational Behaviour
Production and Materials Mgt
Promotion Mgt
Retail Advertising and Promotion
Retail Operations Systems Inventory
Retail Supply Chain Management
Accounting for Managers

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